Noida, 26th October 2026: Nimbus Group is set to launch the exclusive branded clubhouse at Nimbus Group’s The Arista Luxe, its luxury branded residential development in Sector 168, Noida, positioned as Noida’s Biggest Branded Residences. Ahead of the launch, the project's valuation has increased from ₹1,620 crore to ₹1,800 crore, marking an 11.11% rise and reinforcing Nimbus Group’s commitment to creating premium branded residences that bring together luxury living, global brand associations and curated lifestyle experiences.
The upcoming branded clubhouse at Nimbus Group’s The Arista Luxe will feature four specialised lifestyle and sports brands: MMA Matrix, founded by Tiger Shroff and Krishna Shroff; Tatva Wellness Spa; Michael Phelps Swimming; and Saurav Ghosal Squash. Professionally managed by Iléṣéum Sports and Club LLP, the branded clubhouse will integrate internationally recognised fitness, wellness, swimming and sports experiences within the residential campus, further strengthening the project's identity as a premium branded residential destination.
Designed to offer residents access to specialised branded lifestyle experiences, MMA Matrix will provide mixed martial arts-inspired fitness, strength training and conditioning programmes, while Tatva Wellness Spa will introduce premium wellness, relaxation and rejuvenation therapies. Michael Phelps Swimming will offer structured swimming instruction focused on water safety and skill development across age groups, while Saurav Ghosal Squash will provide dedicated sports facilities for organised training and recreation. Together, these branded offerings will create a differentiated lifestyle ecosystem within Nimbus Group’s The Arista Luxe, making branded experiences an integral part of everyday residential living.
Commenting on the development, Yamini Agarwal, Director, Nimbus Group, said, “At Nimbus Group’s The Arista Luxe, we believe branded residences are not just about owning a luxury home, but about living the brand every day. True luxury lies in the branded experiences that become part of your everyday life. By bringing together renowned names in fitness, wellness and sports, we are creating a branded residential community where residents don't just experience premium amenities but embrace a truly branded lifestyle. Our vision is simple: to make every day an expression of the brand you choose to live.”
Spread across a 10-acre campus along the Noida Expressway, Nimbus Group’s The Arista Luxe brings together spacious luxury residences, expansive balconies, landscaped green areas, themed swimming pools, smart-home features and premium lifestyle amenities. The project reflects Nimbus Group’s vision of developing branded residences that combine thoughtfully designed living spaces with distinctive branded lifestyle experiences. Located in Sector 168, Noida, Nimbus Group’s The Arista Luxe aims to strengthen its position among Noida’s premium residential developments through its integrated branded living proposition.
With the upcoming launch of its branded clubhouse, Nimbus Group further reinforces its focus on transforming luxury residential developments into branded lifestyle destinations. By bringing together renowned brands and professionally managed fitness, wellness and recreational experiences, Nimbus Group’s The Arista Luxe seeks to establish a differentiated benchmark for branded residences in Noida, strengthening the group's premium residential positioning along the Noida Expressway.
