Bridgeville, DE, September 13, 2024 –-In honor of Barbie®’s 65th anniversary, The Frozen Farmer is putting a cool spin on flavors just as iconic as Barbie with four new ice cream pints that bring fun, fashion, and flair to the frozen aisle.
“As a mom to four daughters and the proud founder of a women-owned and operated business, Barbie has always inspired me to chase my dreams and embrace limitless possibilities,” says Katey Evans, founder of The Frozen Farmer. “I grew up playing with Barbie dolls, and they helped plant the seeds of self-belief that I could do anything, like start The Frozen Farmer; now it’s a full circle moment to come together and partner with Mattel.”
With flavors like Beachhouse Brookies and Cream™, Pink Party Cake Pop™, Dream Orange and Cream™, and Raspberry Cupcake™, each flavor is packaged in a vibrant Barbie pink pint to appeal to brand fans from every generation.
“These ice cream flavors will make any day feel like a celebration—just like how Barbie lives authentically with kindness and positivity,” says Evans, who notes that her favorite is the Pink Party Cake Pop. “I especially love the Pink Party Cake Pop flavor. It’s a smooth, cake batter-flavored ice cream base, with subtle pops of pink and white cake crunch and gooey hunks of yellow cake pop pieces, and is finished off with dance party sprinkles. It’s a real party in your mouth!”
Evans, who landed an investment deal with Lori Greiner on ABC’s “Shark Tank” in 2020, co-founded The Frozen Farmer from her Sunday supper table, and has turned the ice cream brand into one of the fastest-growing in the U.S. The Frozen Farmer launched a line of Barbie Sorbet Freezer Squeezers, sorbet squeeze-up tubes, earlier this year.
“After seeing the success of our Strawberry Lemonade Barbie Freezer Squeezers™ and launching our new Malibu Mango Sorbet Barbie Freezer Squeezers™, we knew we could keep Barbie booming in the pint space too,” said Evans.
Find Barbie ice cream pints by The Frozen Farmer in any of the following grocery store locations: Kroger, Ralphs, Dillons, Smith’s, King Soopers, Fry’s, QFC, City Market, Jay C, Baker’s, Mariano’s and Fred Meyer.