Foundit drops new brand film with Jasprit Bumrah, fresh off India’s T20 World Cup triumph

Bengaluru, Mar 18: foundit, Asia’s leading jobs and talent platform, has launched its second brand film featuring Jasprit Bumrah as the cricketer returns from a Player of the Tournament performance at the T20 World Cup.

The film extends the world of Boss Aaj Kal, built around a simple but resonant idea: when an employee has real options, the entire dynamic of a workplace shifts. The film captures this moment with humour, using Bumrah to signal the quiet shift.

“Bumrah’s ability to change the dynamic of a match with a single delivery is exactly what foundit does for job seekers: it shifts the equation,” said Anupama Bhimrajka, VP Marketing, foundit. “This film is about that moment of quiet confidence. When you know the right opportunity is within reach, everything changes, including how the room treats you.”

That same quiet confidence, the kind that comes from having real options, is what foundit puts in the hands of every job seeker. With 277K+ jobs added every month across sectors and an AI-powered platform built to surface the right opportunity at the right moment, foundit gives professionals the same edge Bumrah brings to crucial moments.

The film titled ‘Boss Aaj Kal | Film 2 | Jasprit Bumrah x foundit’ will run across digital and social media platforms.