Sustainable Fashion Revolution: PUMA Partners to Unveil Eco-Friendly Biorecycled Clothing

October 29, 2024,Herzogenaurach, Germany : Sports company PUMA is part of the multi-brand consortium which unveiled the world’s first piece of clothing made entirely from textile waste by using a new biorecycling technology developed by French company CARBIOS.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20241029483124/en/

Sports company PUMA is part of the multi-brand consortium which unveiled the world’s first piece of clothing made entirely from textile waste by using a new biorecycling technology developed by French company CARBIOS. (Graphic: Business Wire)
Sports company PUMA is part of the multi-brand consortium which unveiled the world’s first piece of clothing made entirely from textile waste by using a new biorecycling technology developed by French company CARBIOS. (Graphic: Business Wire)

The project created a plain white T-shirt, which was made from mixed and colored textile waste. By using CARBIOS’ biorecycling technology, the polyester was broken down using enzymes into its fundamental building blocks to produce biorecycled polyester. The quality of the recycled textiles is on par with oil-based virgin polyester.

“PUMA’s wish is to have 100% of our polyester coming from textile waste. Today’s announcement is an important milestone towards achieving this and making our industry more circular,” said Anne-Laure Descours, Chief Sourcing Officer at PUMA. “We now need to work together to make sure we can scale up this technology to make the largest possible impact. We’re excited to be part of this breakthrough and setting new standards for fibre-to-fibre recycling.”

The aim of the consortium is to collectively advance the textile industry’s shift towards a circular economy by developing and industrializing CARBIOS’ enzymatic depolymerization technology to achieve 100% “fibre-to-fibre” recycling. By doing so, petroleum can be replaced by textile waste as a raw material to produce polyester textiles. These textiles can once again become raw materials, thus fueling a circular economy with the added benefit of a lower carbon footprint and the avoidance of waste that ends up in landfills or incinerators.

“It may look like an ordinary t-shirt, but make no mistake, the technology behind it is extraordinary,” said CARBIOS CEO Emmanuel Ladent. “To achieve “fibre-to-fibre” recycling is a technological feat. CARBIOS couldn’t have done it alone, so thanks to the collaboration with our consortium partners, we have overcome many technical hurdles together to produce the world’s first enzymatically recycled t-shirt made entirely from biorecycled fibres.”

Currently, the majority of recycled polyester in the industry is made from PET bottles, and only 1% of fibres are recycled into new fibres. The collective achievement marks an important milestone for the consortium’s ultimate aim of demonstrating a closed fibre-to-fibre loop using CARBIOS’ biorecycling process at an industrial scale.